Recently, the “2013 China Auto Circulation Industry Dealer Group Top 100 Report†released by China Automobile Dealers Association showed that compared with 2009, the dealer group with operating revenue of 10 billion yuan increased from 11 to 31 in 2013, 500 The number of billion-level groups has never reached four, and the number of dealers ranked first increased from 35.5 billion yuan to more than 80 billion.
The industry concentration of the top 100 enterprises has further increased. In 2013, the number of brand dealers in the top 100 enterprises was 4,954, an increase of 13.8%. New car sales were 5.14 million units, an increase of 17.1% year-on-year. The number of brand dealers and new car sales of the top 100 companies are higher than the national level. At the same time, the sales scale has further expanded. In 2013, the total operating income of the top 100 enterprises increased by 2.4 times compared with 2009; the sales volume of the whole vehicle reached 5.553 million, which was 1.8 times higher than that in 2009; the number of 4S online stores of the top 100 enterprises It reached 4,881, an increase of 2.1 times compared with the 1,556 in 2009.
The sales revenue of new cars is still the main source of revenue for the top 100 companies. In 2013, the sales revenue of new car dealers accounted for 86.7%. After-sales service contributed a lot to the profit of the company. In 2013, the profit of the after-sales service of the top 100 distributors accounted for 50%, which was greater than the profit of new car sales. It must be mentioned that the penetration rate of new car loans of the top 100 enterprises is higher than the industry average. In 2013, the penetration rate of new car loans of the top 100 enterprises increased from an average of 9% in 2009 to 27%, which is higher than the industry average of 9%.
At the same time, the report also pointed out three problems in the top 100 dealer groups: First, the development of used cars lags behind the sales of new cars, and enterprises need to overcome the phenomenon of “re-car sales, light-handed car replacementâ€. Second, the sales revenue structure of the top 100 enterprises is not reasonable, especially the adjustment of after-sales service business. Third, forecasting industry concentration will be further evident. In 2013, the total number of 4S stores in the country decreased by 6.5%, while the distributors of 4S stores in the top 100 enterprises increased by 13.8%, accounting for 22% of the total 4S stores in the country. It is predicted that the scale of the Group's large-scale operation and industry concentration will be more in the future. obvious.
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