Just as Pang Youth, the chairman of the Youth Motors Board, was busy with the young lotuses who had been working on the suspension of production for many days, the situation changed dramatically - the official "Lotus" appeared in Quanzhou, Fujian.
According to relevant sources, on the eve of the Spring Festival, former Prime Minister of Malaysia, Chairman of the Board of Directors of Baoteng Group, Dr. Mahathir, Chairman of the Lotus Group, visited the Quanzhou City of Fujian Province and the Quanzhou Municipal Government and Guangdong Jinxing Heavy Industry (hereinafter referred to as “Venus†"Rework") signed a cooperation agreement for the Lotus Motor Project. According to the cooperation agreement, the two parties will build a Lotus car production base and R&D center in Quanzhou, and it is expected to produce British Lotus brand vehicles and engines in the future.
"If the Lotus car is put into production in Quanzhou, the youth lotus is completely out of play," said a person familiar with the matter. According to the data, in 2006, Young Auto signed a cooperation agreement with Malaysia Proton Group to formally enter the passenger vehicle field. According to the plan at the time, Young Auto will cooperate with Lotus Engineering Co., Ltd. (hereinafter referred to as “Lotus Projectâ€), which is controlled by Proton, to jointly launch a variety of passenger cars covering coupes, car seats, MPVs and SUVs. After the plan was formulated, Lotus engineering technicians stationed in the youth car to provide product and technical support. According to public information, Lotus Engineering is a company that provides automotive design and consulting. Prior to working with the youth, Lotus Project had cooperated with some domestic auto companies to provide services such as engine tuning and chassis tuning.
"People who know something know that this 'Lotus' is not a 'Lotus'." Although the Lotus Project and the British Lotus Motor Company belong to the Proton Group, there is no direct relationship between them. Therefore, although Young Lotus has always declared that its technology comes from the Lotus car, in fact, in addition to the Lotus logo, it has no relationship with the Lotus car.
"But Pang Youth pays more attention to the fact that the young Lotus car has been hanged the lotus car when it is on the market. For many years, the young Lotus has always relied on this brand to make 'small heads everywhere', and there is not a lot of investment and accumulation in research and development. Therefore, in some people's view, when the cooperation agreement between Young Auto and Proton expired in 2012 and the technical staff of Lotus Engineering Company was withdrawn, the research and development strength of Young Lotus was actually “emptiedâ€.
It is understood that even if it is a live production, the young Lotus has only L3, L5 and unlisted T5 and other models. “These models are now outdated.†The data shows that the L3 and L5 are listed in 2009 and 2011 respectively. The listing has not changed much and upgraded over the years. Although T5 has not yet been listed, it seems that some young Lotus dealers have missed the best opportunity.
However, even so, Pang Youth is still working hard to revitalize the production of young lotus. According to media reports, on February 12, Pang Youth appeared in Zhejiang Jinhua, revealing that it would adhere to the signals of both passenger cars and passenger cars. Supporting him is a company named Xizheng (Beijing) Equity Investment Fund Management Co., Ltd. . It is understood that the company will invest 1 billion yuan in the production of working capital for young cars, and further does not rule out further equity transactions.
"Even if there is money coming in, it is very difficult to revitalize the young lotus." A number of young Lotus dealers said that after experiencing the twists and turns of the previous debt collection, they have lost confidence in this company and will no longer be willing to represent the brand. . In this context, the production of “Zhengpai†Lotus Car in Quanzhou will further deprive Young Lotus of its brand “advantageâ€.
It is understood that although the cooperation between Proton and Venus Heavy Industry does not have a specific progress promotion table, this is already the second time in the joint venture project, which shows that both parties attach importance to this project.
According to public information, Jinxing Heavy Industry Co., Ltd. is located in Humen Town, Dongguan City, Guangdong Province. It was established in March 1997 and is affiliated to Guangdong Huanghe Industry (Group) Co., Ltd., which mainly produces automobile body stamping dies and related series of molds, sheet metal parts, inspection fixtures, etc. . As early as the beginning of 2005, the Proton Group and the above-mentioned Venus Heavy Industry will cooperate to establish a car production base. After nearly 10 years, the two sides will once again hold hands. In the eyes of the industry, in addition to the "reproduction" of the young Lotus. In addition to the pressure, in the current state of competition in the automobile market, the prospect of its own development is also worthy of attention.
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