In January 2014, Xichai diesel engine production increased by 27.9% from the previous period and increased by 14.3% year-on-year. Sales volume increased by 1.9% from the previous quarter and increased by 8.8% from the same period last year. It also showed sustained growth momentum and ushered in a good start to the development of the Xichai Machinery Market in 2014.
Since the beginning of this year, the continued downturn in the commercial vehicle market has not yet eliminated the increase in diesel engine sales. In order to break through this status quo and promote the improvement of sales volume of xichai machines, xichai will enhance the relative advantages of xichai machinery by optimizing product performance, enhancing product quality, and expanding the relative advantages of competitive products. Through joint efforts with vehicle manufacturers, xichai will strengthen channel construction and Terminal maintenance, selected strategic markets and potential markets to carry out product promotion and marketing activities, prompting the increased share of xichai engines in the main vehicle manufacturers. The supporting share of the Liberation Department has been maintained at over 73%, and the supporting share of Qingdao Automobile Factory has remained stable at around 64%. Continue to consolidate the cooperation with major manufacturers such as Shandong Kaima, Shandong Wuzheng, and FAW Hongta, and effectively boosted the share of Wuxi's complete vehicles. Aiming at emerging markets such as non-road machinery to cultivate new market growth points, through high-level leaders' mutual visits and dedicated line business matching, Anhui Heli Helix forklifts and other supporting manufacturers continue to develop and market around the high-end market of 3-ton forklift trucks to increase product sales and market share.
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