In this year's two sessions, in addition to the representative's proposal as a case of concern, Jianghuai Automobile Chairman An Jin said, "We are in good contact with Volkswagen on the basis of mutual respect," immediately triggered a heated discussion in the entire car circle. The two protagonists of the news, one side has been squatting in the mainstream car companies for many years, eager to seek cooperation with foreign automakers; the other side was deeply involved in the emissions scandal last year, eager to retain and expand sales in the Chinese market to ease the global dilemma. This kind of cooperation between you and me is of course progressing rapidly. Amjin’s statement so openly shows that the cooperation between Jianghuai and the public has already achieved initial results. Perhaps the cooperation statement will be released soon.
Jianghuai is anxious to seek foreign investment alliance
As a small number of Chinese local auto companies that have not yet established joint ventures with foreign partners, Jianghuai is not able to enter the top ten sales, but it is not willing to be excluded from the mainstream for a long time, and is even reluctant to be merged or reorganized by other auto companies. Especially after the sales of Ruifeng S3 burst, Jianghuai tasted the sweet spot in the explosive growth of SUV in China. Since many years of self-exploration have not seen much improvement, it is a natural choice to seek foreign cooperation.
The cooperation with the public has always believed that the government has played a big role. According to media reports, in October 2015, Premier Li Keqiang concluded his investigation on the production of Jianghuai Automobile and the research and development of new energy vehicle technology. When he was about to leave, he suddenly said to the Jianghuai staff: "Someone of you just told me that I hope to cooperate with the German public. I will tell them the chairman at noon tomorrow!" At the time, German Chancellor Angela Merkel visited China, Volkswagen. Car CEO Matthias Mueller also accompanied him, so Premier Li Keqiang’s voice made people have a huge imagination for the cooperation between Jianghuai and the public. Subsequently, Hezman, President and CEO of Volkswagen Group (China), also publicly stated to the media that Volkswagen and Jianghuai had a “preliminary understanding†and that Volkswagen’s global executives had visited Jianghuai Automobile. Until Jianghuai Automobile Chairman An Jin said during the two sessions: "We are in good contact with Volkswagen on the basis of mutual respect. All leading multinational car companies are examples we can learn from. If there is an opportunity, JAC will be with these cars. Enterprises in the capital cooperation with an open and positive attitude." The cooperation between the public and Jianghuai is officially finalized.
Volkswagen grabs the Chinese market
Since Volkswagen first took the lead in the US in September last year, the Volkswagen Group, which just won the global sales champion for half a year, has been in an unprecedented crisis. The US and European markets have continued to experience negative growth. Only the sales figures in the Chinese market have increased the sales of Volkswagen globally.
In order to get out of the emissions scandal as soon as possible. Not long ago, at the "Public Night" on the eve of the Geneva Motor Show, Volkswagen Group CEO Muller said, "We made mistakes, violated the rules, and disappointed consumers. The new management team is working hard to solve it. The problem, because many independent investigations take time, but I promise: in April this year, the 'emission door' event will have a very certain solution."
In response to the ongoing US Environmental Protection Agency and other surveys of Volkswagen's “emission gatesâ€, Muller said that the Volkswagen Group is conducting intensive negotiations with the US government, and it is expected that there will be corresponding results soon. . At present, the recall of vehicles involving “emission doors†in the European market is progressing smoothly. “Customers usually have to wait for half an hour to solve the problem of their vehicles.†Muller vowed that the new management has the confidence and responsibility to promote the “emission doorâ€. "Get it resolved as soon as possible. "If we can't regain the trust of consumers, the future of Volkswagen will be severely challenged," he told the global media.
It is obviously not easy to regain consumer confidence. At this time, the importance of the Chinese market is evident. Volkswagen has performed strongly in the Chinese market when the market in other regions has lost. In January of this year, the growth rate of the Volkswagen China market reached an astonishing 15%. Therefore, further expansion in the Chinese market has become a natural choice for Volkswagen.
How will Jianghuai Volkswagen cooperate?
Urgent and demanding, this has made the cooperation between Jianghuai and Volkswagen progress very fast. The industry believes that "commercial vehicles", "technical joint ventures", "new energy", etc. will be the direction of cooperation between Jianghuai and the public.
According to Chinese policy, a foreign-funded car company can only have two passenger car joint ventures in China. Volkswagen already has FAW-Volkswagen and SAIC Volkswagen. If you establish a passenger car joint venture with Jianghuai, it will violate the current policy. Therefore, some experts believe that Jianghuai will cooperate with the public in the field of commercial vehicles. Volkswagen currently has two commercial vehicle brands, MAN and Scania, and its heavy-duty truck products have a high market share in the domestic high-end market. In addition, China's hot new energy vehicles may be another key area for cooperation between the Jianghuai and the public. The iEV6s model developed by Jianghuai has been unveiled at the Guangzhou Auto Show, and Volkswagen has long had reserves in the field of electric vehicles. At the "Popular Night" in front of the Geneva Motor Show, Muller said that the focus of the Volkswagen Group in the future is electric vehicles and digital. “At present, the Volkswagen Group has designed and produced 9 electric vehicles, which will increase to 20 by 2020.†In China, new energy vehicles have become a national strategy, and cooperation in this field is for Jianghuai and the public. It is a shortcut.
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