Japanese car "tow hind legs" car market "Golden 9" oblivious

The faded “Golden Nine” has cast a shadow on the overall trend of the auto market throughout the year. The policy of "cars going to the countryside" that has spread across the country has not been confirmed.

Dragged down by the decline in the overall sales of Japanese cars, it should have been the peak season for traditional car consumption in September. However, sales volume has declined. The growth rate of the auto market has fallen for the first time in eight consecutive months. Yesterday, the China Automobile Industry Association (hereinafter referred to as "China Automobile Association") released the national auto market operating data for September, which showed that in September, 1.6609 million vehicles were produced and sales were 1.167 million, an increase of 3.7% and -1.8% respectively year-on-year.

Due to the limited market demand, according to the statistics of the China Automotive Industry Association, auto industry stocks inventories reached a record high this year in September, reaching 776,300 units, a year-on-year increase of 6.1%.

“The overall performance of automobile production and sales in September was unsatisfactory for three reasons. First, due to the impact of the situation on Diaoyu Island, Japanese cars’ production and sales declined sharply. This is also the main reason for the poor performance of automobile production and sales in that month. Second, the September car of last year. The overall level of production and sales is relatively high. Third, the performance of commercial vehicles in the month is sluggish," said Chen Shihua, director of the industry information department of China Automobile Association.

Japanese cars generally fell significantly. The data showed that Japanese car sales fell by as much as 40.8% year-on-year in September. Meanwhile, German, U.S., Korean, and French car sales rose by 13.8%, 15.1%, 9.4%, and 9.2%, respectively. .

Dong Yang, executive deputy chairman and secretary-general of the China Automobile Association, believes that the decline in Japanese car sales is the result of long-term accumulation. It is expected that this situation will continue for some time and will not be eased immediately.

In addition to the dragging down of Japanese cars in passenger cars, the more depressed commercial vehicles in September also brought negative impact to the overall auto market. In September, the production and sales volume of commercial vehicles were 308,100 and 301,800, respectively, which was a decrease of 5.8% and 7.6% respectively year-on-year.

Chen Shihua believes that even the passenger cars that performed well before in September had a slump in production and sales. This has a certain relationship with the standard of buses that was implemented on September 1.

Although the auto market and the industry in September are generally expected to fall apart, the self-owned brand passenger cars that have been sluggish have become a major highlight. According to the data from the China Automobile Association, in September, the number of self-owned brand passenger cars sold was 561,900, an increase of 26.6% from the previous quarter and an increase of 7.5% year-on-year, accounting for 42.7% of the total sales of passenger cars. The occupancy rate increased by 6.3% from the previous month.

Dong Yang believes that the rise of self-owned brand passenger vehicles may be related to the publication of the National Energy Conservation Catalogue. In addition, there are also seasonal factors. July and August each year are the troughs of independent brands. "But whether we can continue to go higher still needs to be observed," Dong Yang said.

The auto market is not busy during the peak season, and the market has announced the introduction of a car market stimulus policy yesterday. Sources revealed to the media that a new round of “cars going to the countryside” policy is expected to be introduced in the near future.

Three years ago, in the "Automobile Industry Adjustment and Revitalization Plan", it proposed to invest 5 billion yuan in "cars going to the countryside", buy mini-buses with a displacement of 1.3 liters and below, and scrape three-wheeled vehicles or low-speed trucks for retirement. For light trucks, one-time financial subsidies are given. The policy ended on December 31, 2010.

The party reported that the subsidy for “cars going to the countryside” may be even greater. The new round of policies may expand the subsidy to 1.3 liters or less for small-displacement cars and heavy trucks.

However, the relevant person in charge of the China Association of Automobile Association said yesterday that he did not know about this, and said that he hopes to introduce a long-term stimulus policy. If it is still a temporary policy, it is better not to introduce.

Despite the sluggish performance caused by the sudden failure of Japanese cars, the China Automobile Association still maintains its judgment on the auto market at the beginning of the year. Dong Yang said that it will not change the forecast of 5% to 8% growth in the auto market this year.

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