“Last year, the number of self-driving tourists in each city of Yunnan Province was between 70% and 95%, and the status of self-driving tourists as an important tourist source for tourism in our province is obvious.†On the afternoon of March 6, 2015 The Business Entrepreneurs Symposium was held at the Shanghai International Fashion Center. Duan Yueqing, Director of the Provincial Tourism Development Committee, briefed the guests on the current situation of the development of self-driving tourism in Yunnan.
At the same time, he also raised a question for everyone: The golden week of the Spring Festival just past has once again made us aware of the rise and rapid growth of China's self-driving force. The blowout of driving by car has challenged the traditional tourism industry and social and public services! How can we make such a car consume the wind and water, the rapid rise of self-driving tour forces, but the car culture and the level of tourism civilization need to be improved? Do the great powers in the country enter a healthy and orderly development path?
Self-driving tour is becoming a new growth point for Yunnan tourism market. However, we cannot allow it to grow naturally. On the one hand, we must create an environment, do a good job of services, increase marketing, use better and more abundant products to attract more self-driving tourists, and let them play safely and enjoy themselves in Yunnan. On the other hand, we must protect the environment, scientific planning, and guidance of civilization to ensure the sustainable development of self-drive tourism market.
Take the opportunity to get the “2014 Best Driving Destination Destinationâ€
On March 6, the horror of the solar calendar in the solar calendar, the spring thunder shakes and everything grows. In the morning, the China Self-Drive 2015 Conference hosted by Ai Da Media was held in Shanghai. Tourists, automobiles, automotive aftermarket, Internet, entertainment, media, investment, marketing and other fields gathered together to plan a new spring for China's driving industry.
In the award-winning China Self-Directed Tourism Annual Awards, partners and opinion leaders were selected to award resource management and route design gold, silver and bronze awards for 12 themes of the year's 36 lines. Yunnan Province's award-winning conditions are gratifying: "Mongolia-re-visiting the Southwest Associated University", "Ropin-playing rivers and many rivers", "Heshun-Longxi City of Overseas Chinese songs singing the City of Dawn", "Pu'er - Tracing The six chapters of the "Music Movement of the Soul", "The Tea Horse Road - Listening to the History of Camel Bells," and "Nujiang - the Geng Ai Rimei Experienced the Yuxiang Ancient Road" were awarded different prizes. One-sixth of the 36 award-winning lines topped the list. Therefore, on the basis of the “China's Most Powerful Destination Destination†issued last year, this year it was awarded the title of “China's Best Destination Destination for Self-driveâ€.
Behind the awards, not only Yunnan's unique tourism resources and self-drive environment as a support, but also Yunnan people's attention and cultivation of self-drive tourism market. In 2014, the ninth plenary session of the Yunnan Provincial Party Committee put forward a trillion-dollar “big tourism industry†strategy, which gave the tourism industry new goals and connotations. Duan Yueqing believes that Yunnan tourism is entering an era of integrated development. He analyzed that in this stage, self-driving tour has become an important force to boost the construction of a strong provincial tourism province in Yunnan under the new normal economy because of its cross-border integration properties and strong industrial chain relationship.
In 2014, the province accelerated the construction of public service facilities and vigorously promoted the construction of tourist service centers in Xishuangbanna Dai Autonomous Prefecture, Lijiang City, Baoshan City and Tengchong County, as well as Chuxiong Yi Autonomous Prefecture, Diqing Tibetan Autonomous Prefecture and Honghe Hani and Yi Autonomous Prefecture. Tourist sign system construction. Strengthen the cooperation between government and enterprises, promote the intention of the National Science and Technology Commission and Industry Group to build six self-driving camps in our province; continue to strengthen cooperation with CNPC Yunnan Corporation, complete the transformation of 36 gas stations, and improve the rest of the main tourist highways in our province Standardization construction. The province has developed and constructed 16 autonomous regions and counties with rich tourism resources, and has “self-driving tourism guides APPâ€. Currently, 67 districts and counties have “self-driving travel guide APP†available for visitors to download for free. The download status of similar products ranks among the best.
Baoshan, compiled and reviewed the first self-driving tour plan in the province, “Planning Self-Driving Tour Plan of Baoshan City - A Cross-Country Self-Driving Discovery Tour of Yunnan, Myanmar, and Indiaâ€; completed the first batch of self-driving tour traffic signs and self-driving tour camps. Plan; comprehensively start the construction of self-driving tour guidance system (phase 1), including 200 self-driving tour traffic signs, 1 self-driving tour website, 1 self-driving tour hand-painted map and 1 self-driving tour guide etc.
Dali, with surrounding Bohai Sea and Shaxi, Xizhou, Laoshan, Nuodeng and other ancient towns as the core, built more than 2,000 tourist inns, providing good conditions for self-driving tour. During the “Thirteenth Five-Year Plan†period, Dali will strive to form a rapid access road network covering all counties and cities across the state, improve the tourism accessibility of Dali, and create a better tourism environment for self-driving tour.
In Pu'er, there are scenes along the highway: the clouds of the Aqian Mountain and Jingmai Mountain are magnificent and floating. In the “Green Triangle†area formed by the three counties of Handan, Ximeng and Menglian, the shaded roads change. There are many different ways, like a time tunnel; Jingdong, Jinggu, and Zhenliao counties are connected to the “Jingjing Town†highway. The village, pastoral, ancient pipa, the Luyi, and the ancient Tea Horse Road together constitute a magnificent landscape painting.
Take the first opportunity to build a national self-drive friendly tourism destination
At the 2015 China Self-Driving Tournament, Duan Yueqing's speech was entitled "Self-driving tour boosting the construction of Yunnan's strong tourism province." He proposed that the development of self-driving tour should be based on satisfying self-driving tourists' experience satisfaction in the whole process of self-driving tour. It should be supported by the degree of friendliness of self-driving tour and the full-element friendship of destination tourism. It is necessary to increase self-driving tourists. The behavioral friendship is the responsibility and strives to build Yunnan into China's first self-driving and friendly tourism destination. It actively explores and accumulates experience for the healthy development of self-driving tourism in China.
This year, the Yunnan Provincial Party Committee and Provincial Government decided to accelerate the construction of infrastructures focusing on road network, aviation network, energy network, water network, and Internet “Five Networksâ€. Our province will ensure that the mileage of highways exceeds 4,500 km, and the length of railway construction Accumulation reached 4000 kilometers, and the total number of civil aviation airports operating and under construction reached 16. The improvement of infrastructure represented by transportation is conducive to the release of more self-driving tourism development potential.
Based on the goal of building a self-drive and friendly tourism destination province, the province will start with five aspects of information friendly, friendly routes, friendly regions, friendly scenic spots, and friendly behavior. It will build a batch of comfortable and standard car camping bases and create a number of distinctive villages. , Dadi landscape, landscape corridors, cultural heritage and other quality self-driving tourism routes, focusing on the promotion of self-driving tourism infrastructure and information services, guiding enterprises to build convenient and affordable off-site car rental network, and promoting the country to simplify immigration clearance procedures and further strengthen Yunnan Tourism market supervision. This year, the preparation of the “Provincial Tourism Camp Layout Plan†will be initiated. A batch of pilot construction will be initiated in advance, and the introduction of a number of internationally renowned tourism camp operators and management brands will be accelerated, and tourism camping sites will be promoted to achieve brand development.
At the 2015 Shanghai Leading Enterprises Symposium, a company responsible for car rental and Shenzhen Charging Network Technology Co., Ltd. provided suggestions and suggestions for the construction of a self-driving tourism destination in Yunnan Province. They hope that Yunnan Province will take the lead in advocating green travel, installing electric vehicle charging piles in well-known scenic spots and hotels in the province, and equipped with electric car parking lots, advocating tourists to switch to electric vehicles after entering the scenic spot. It is hoped that the local government of Yunnan will introduce some policies that encourage the support of electric vehicles, and give preferential policies or subsidies to electric vehicle owners who come to travel in Yunnan.
On March 6, the Yunnan Provincial Tourism Development Committee and the Shanghai Municipal Tourism Administration jointly signed the “Agreement on Further Promoting Tourism Cooperation between Shanghai and Shanghai†in Shanghai. “To join hands in pushing new tourism products and new businesses, which is an important part of the tourism cooperation agreement between Shanghai and Shanghai. One of the contents.†It is understood that at present, various types of automobile camps that have been built in our province have not yet formed a large-scale network. The quality and types of camps cannot meet the objective needs of self-driving tourists. Therefore, it is imperative to build a number of self-driving camps. At the same time, our province also hopes to lead the country in terms of self-driving tour related businesses such as motels, car rental, and internet platforms. Duan Yueqing sincerely invited Shanghai entrepreneurs to invite Shanghai enterprises from the automotive, new media, Internet, and finance fields to invest in Yunnan to start a business, compose a chapter of Huapu, and create a “colorful Yunnan, self-drive paradise†tourism image to create a self-drive friendly Tourist destination.
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