As of December 19, 2011, Fengshen Tire achieved sales revenue of RMB 100.255 billion, successfully exceeded the 10 billion mark, and became the first manufacturing enterprise in Jiaozuo City with sales revenue exceeding RMB 10 billion, achieving a new breakthrough in the company's development history. Since then, we have taken a new journey of steady progress in corporate intension development and significant improvement in quality and efficiency.
Since the establishment of the factory in 1965, it has achieved zero sales revenue and achieved sales revenue of 5 billion in 2006. Fengshen has gone through 41 years. From 5 billion to 10 billion, Aeolus spent only 5 years. In the context of the financial crisis, Aeolus continued to create a fascinating Aeolus myth with an annual growth rate of 10 billion, five years and five big steps. Nowadays, the Aeolus Tyre is the most popular passenger car all-steel radial tire in Europe. The brand is also an important indicator of the international market price of China's all-steel radial tire products.
With the rapid expansion of the company's scale and continuous and stable growth of profits, Fengshen Tire also entered the connotation development process. Fengshen innovatively put forward the “6+3†core precision management model with Fengshen characteristics, actively promoted excellent performance management and fully implemented Lean Six Sigma, and in 2010 it pioneered AWCM/CI in the tire industry in China (World Class Manufacturing / Continuous Improvement).
In 2011, Fengshen's connotative development was even more fruitful. In June 2011, Fengshen took the lead in the industry to achieve the successful operation of the world-class advanced process--Tire Lifecycle Management System (TLCM). In July, Fengshen Green Tire became globally listed and Fengshen Tire became China's first 100% promotion. Green oil-saving radial tire manufacturing company. In August, Aeolus launched the A380E project and became the first Chinese tire company to launch high-end products in China.
In addition, Fengshen Tire won the Quality Award of the Governor of Henan Province in 2011. Wang Feng, the general manager of the company, won the title of “Advanced Individual in Quality Work in China†and the company was also named “2011 for 10 consecutive years by Dongfeng Commercial Vehicle Co., Ltd. Top Ten Suppliers" became the company's preferred tire strategic supplier.
This is the first year after Aeolus achieved 10 billion hurdles, and it is also the new starting point for Aeolus 10 billion dreams. Now the company has determined the theme of the work of the year. For: customer satisfaction, shareholder satisfaction, employee satisfaction. The presentation of the “Three Satisfactions†theme shows that in the era of Ten Thousand Billion, Fengshen paid more attention to the building of soft power of enterprises and paid more attention to the sharing of growth and value, in addition to paying attention to the rapid expansion of scale. The boldness and responsibility of this will surely push Fengshen's connotative development into a new phase!
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