Car "replacement for new" started Yue car to welcome the timely rain


Guangdong Automobile's trade-in activity was formally launched this week, becoming another spring breeze for the auto market to continue to pick up in the second half of the year. After the international financial turmoil, the auto market in Guangdong is recovering its momentum of growth. The passenger car market has continuously issued a monthly "double-growth" warming signal. Analysts in the industry believe that the launch of the “for trade” program is a “timely rain” for the commercial vehicle market that is recovering, which will promote the overall recovery of the Guangdong automobile market.

â–  First day reaction:

One scrap point

No customer visit

Yesterday, reporters learned from a Guangzhou vehicle trade-off authorization scrap point that on the first day of implementation of the policy, there was no customer who had scrapped cars because of the trade-in. People in the industry are also worried that the subsidy of up to RMB 6,000 per vehicle may not be enough to make consumers completely “cold”, especially for commercial vehicle users.

Commercial vehicles recover and welcome good

According to the relevant person in charge of the Guangdong Provincial Economic and Trade Commission, the time for the replacement of vehicles for the trade-in is June 1, 2009 to May 31, 2010.

“This is definitely a good news.” An auto analyst familiar with the South China market reported to Nanfang Daily reporter yesterday that the implementation of the trade-in policy will mainly promote the recovery of the commercial vehicle market because of consumer price comparisons in this segment of the market. Sensitive, so the subsidy policy will form a certain pull on the market.

Xiang Hansong believes that the stimulus for the commercial vehicle market will not be as sharp as the vehicle purchase tax. The reason is that commercial vehicles are the means of production. Consumers must buy them. If they do not buy, they will not buy even if they have preferential policies. Consumer elasticity will not be as large as low-emission cars.

However, this does not mean that trade-in does not have much effect on the auto market. Guangdong is the region with the largest number of cars in the country, and the number of commercial vehicles has remained the largest in the country before. As a result, the potential for replacement and replacement is also greater. Car commentator Jia Xinguang told the Nanfang Daily reporter that the auto market in Guangdong had previously been hit hardest by the financial crisis, and thus lost the country’s “boss” position. However, the main reason for the growth of the auto market in Guangdong in the first half of the year was lower than the national level. It was precisely because Guangdong did not make good use of related policies. The trade-in replacement is one of the effective policies pointed out by Jia Xinguang. This is because compared to other cities in China, Guangdong has a large number of cars and has already had the need for replacement of cars. Therefore, the effect of trade-in will be more pronounced.

The timing of the trade-in is also exactly in line with the overall recovery of the commercial vehicle market. According to the latest statistics from the China Association of Automobile Manufacturers, the production and sales of commercial vehicles in the country each completed 283,200 vehicles and 280,200 vehicles in August, an increase of 8.75% and 10.30% respectively from the previous month, an increase of 58.96% and 59.82% respectively over the same period of the previous year. Signs of recovery. Compared with the previous month, all models of commercial vehicles, apart from the decline in non-completed passenger vehicles, have all grown at different levels, especially as passenger cars have grown faster.

Light trucks benefit the most

It is understood that automobile replacement will be another major measure for the automobile industry to stimulate domestic demand after the automobile goes to the countryside. In 2009, the nation’s car scrapped volume will reach 2.7 million units. By the end of next year, it may increase by nearly one. Times. In 2009, on the basis of arranging the retirement of old cars with a subsidy of 1 billion yuan, the central government has allocated another 4 billion yuan to further expand the scope of subsidies and increase subsidies.

Jia Xinguang, an automotive analyst, believes that China’s commercial vehicle fleet currently has approximately 26 million vehicles, with an annual scrap volume of 300,000-500,000 vehicles, and its annual scrap rate is only about 2%. If this is extrapolated, there are about 5 million "yellow cars" produced at the end of the last century and the beginning of this century. Therefore, this policy adds to the content of “retiring various types of 'yellow label cars' in advance and redeeming new ones”, which is also a symptomatic remedy.

Dong Zean, head of Guangqi Hino Sales, predicted in an interview with the Nanfang Daily reporter that the trade-in for new models would be more useful for low-price models, and the pull for this market was also more pronounced. Judging from the current situation in various regions, light trucks will become the most profitable market segment. According to statistics, in 2008, China sold a total of 538,889 light trucks, of which 94,522 were sold in South China, which accounted for approximately 18% of the market.


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