On January 18, 2014, Yuchai Machinery held a marketing service conference in Nanning in 2014. It comprehensively summarized Yuchai's 2013 marketing and service work, introduced key technologies and products in 2014, and proposed that Yuchai will carry out the second Planning for entrepreneurship, and the goal of achieving 1 million units of annual sales in 2018.
Wu Qiwei, General Manager of Guangxi Yuchai Machinery Co., Ltd.
In 2013, Yuchai's total sales of engines exceeded 500,000 units, becoming the first multi-cylinder diesel engine company in China to return to 500,000 units. The market share increased by 1 percentage point on the basis of a 3% increase last year. At the same time, with the efforts of Yuchai's service body to continuously improve its service capabilities and make concerted efforts to create Yuchai's “Jiecheng†service brand, Yuchai’s overall service satisfaction in 2013 was 88.13 points, continuing to operate at a high level.
Wang Limin, Deputy General Manager of Guangxi Yuchai Machinery Co., Ltd., made a marketing report
In 2014, Yuchai will promote lean operations in the context of organizational restructuring, continuously improve product quality, cost, R&D, delivery, and service, and comprehensively increase the power of merchandise, manufacturing, marketing, and system, and build innovation for all employees. Create a system, promote business transformation, and conduct in-depth "second venture."
Yu Ping pointed out at the meeting that in 2013, Yuchai’s external cooperation and internal management upgrades have achieved new breakthroughs. Yuchai is also involved in the formulation of inland power and other related standards, which will further consolidate Yuchai as a professional power supplier. status.
Luan Ping said that the rapid development of enterprises requires further improvement in management, marketing, and service levels. In the next 2-3 years, under the guidance of the principle of “maintaining advantages, solving problems, and achieving mutual benefitsâ€, Yuchai will comprehensively reform the planning, construction, and business scope of the service system, and realize the synchronization between Yuchai and the construction of the service body. Benefit sharing, insisting on improving the corresponding capabilities and service capabilities of the service system so that the company will continue to maintain its leading edge in marketing services.
While demonstrating Yuchai's new engine, Yuchai’s IOT technology company Guangxi Shenneng IOT Technology Co., Ltd. also made its debut. It demonstrated Yuchai’s efforts and achievements in the frontier of the Internet of Things.
The conference also commended the units and individuals that had outstanding performance in marketing services in 2013 and awarded awards such as “excellent service stationâ€, “excellent service stationâ€, “advanced service station†and “excellent station managerâ€. Units and individuals that have made outstanding contributions to Yuchai’s service skills competition, service specialties, accessories specialties, truck cranes, new aircrafts, and ship electric heavy machinery sales have also received recognition.
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