National Policy for Construction Machinery to Capture Foreign Market Escort

In the "12th Five-Year Plan for Import and Export of China Construction Machinery Industry", it is clearly stated that the industry-wide engineering machinery products will achieve the target of 26 billion U.S. dollars at the end of the "12th Five-Year Plan."

In 2011, the foreign trade and economic cooperation of the construction machinery industry in China was rapidly developed. The technical level of the export products of the industry was significantly improved and the export growth rate was steadily increasing. According to customs statistics, the export of construction machinery in the country reached 15 billion U.S. dollars, a year-on-year increase of more than 50 percent, exceeding the historically highest level of 13.4 billion U.S. dollars in 2008. Among them, Xugong’s performance was the most eye-catching. The annual export value exceeded US$1 billion. Only Venezuela’s contracted volume reached US$744.6 million, setting a new record for export orders for the Chinese construction machinery industry.

Not long ago, the earthmoving machinery marketing team of the Zoomlion Indonesia office formally signed orders for 20 excavators with Indonesian customers, marking the first realization of excavation equipment after Zoomlion’s earth-moving machinery and equipment were used for rotary drilling and bulldozers to export to the Indonesian market. Indonesian market exports. At the same time, the order of the China-Excavator excavator is also the largest single Chinese excavator manufacturers to achieve sales in the Indonesian market. Large-scale key enterprises represented by XCMG, Zoomlion, Sanyi, Liugong, Shantui, Longgong, Xiagong, Anhui Heli, and North Heavy Industry continue to invest in Europe, South America, Eastern Europe, Russia, Vietnam, and Malaysia. Sole proprietorships and joint ventures.

Actively exploring the markets of developing countries not only can evade the export problems caused by the debt crisis in Europe and America in the short term, but in the long run it is also a breakthrough point for China to transform itself from a trading power to a trading power, and this will undoubtedly give projects that are eager to seek out. The machinery industry has pointed out a bright road.