In August, a total of 27 executives were involved in personnel changes in car companies.

In August before the arrival of gold, silver and silver, the Chinese auto market was very popular. We experienced the Chengdu auto show and the listing of more than 70 new models. At the same time, many auto executives are undergoing another change after deciding the fate of the market ahead. China Netcom scrutinized changes in the top executives in August and found that a total of 27 car executive positions were changed in August, including Xu Liuping’s appointment as FAW’s family member. However, among them, the personnel changes of Audi were the most noticeable. According to the latest personnel appointment announced by the Volkswagen Group, this personnel change has become the biggest change in the history of the Audi brand so far, not one.

August 2017 China's auto company executives personnel changes in the number of changes before the name change 1 Xu Liuping China Ordnance Equipment Group, director, general manager, deputy secretary of the party group China FAW Group Corporation chairman, party secretary 2 Xu Ping China's first car Chairman of the Group Company, Secretary of the Party Committee Chairman and Party Secretary of China Weapon Equipment Group Corporation 3 Xavier Chardon Global Marketing Director, Volkswagen Brand Digital Project Manager, Volkswagen Brands (China) (9.1 Implementation) 4 Jochen Sengpieh Hyundai Motor's European Market Head of Marketing Volkswagen Brands Global Marketing Director (9.1 Execution) 5 Oliver Stefani Chief Designer of Volkswagen Brand Skoda Head of Design (9.1 Execution) 6 Mai Wei Hong Mai Karen Europe Sales Director McLaren China Director Manager 7 Lars Deng Senior Vice President, Volvo Car Group, Asia Pacific CEO, Geely Volvo JV Chairman, Stephan Silava Bentley Design Director, Bentley Design Director and Head of Mulliner's Customization Division 9 Li Yan Song, Geely New Energy Sales company general manager is expected Geely Group's overseas investment business, but the specific work has not yet been confirmed. 10 Xu Anjili Deputy General Manager of New Energy Sales Company - 11 Zhuge Huan General Manager, Geely New Energy Sales Company, Deputy General Manager of Geely New Energy Sales Company 12 Li Yixiu, Beijing Automotive Sales Deputy Managing Director, General Manager of BAIC New Energy Marketing Co., Ltd. 13 Zhang Yong Deputy General Manager of Beiqi New Energy Co., Ltd., Secretary of the Party Committee of the Marketing Company, Deputy General Manager of Beiqi New Energy Co., Ltd., Party Secretary of the Marketing Company 14 Li Chunrong Director and Executive Deputy General Manager of Dongfeng Honda Engine Co., Ltd. - 15 Zhang Hailiang, LeTV CEO, LeTV Automotive and Vice Chairman, LeTV China 16 Gao Jingshen Levision Super Vehicle (China) Co., Ltd. Vice President New LeSEE LeTV (China) COO 17 He Xiaopeng UC co-founder Xiao Peng Motors Chairman 18 Peter Koessler Audi Hunger Director Factory Production Director Audi Production (executed on September 1) 19 Wendelin Goebel Volkswagen Manager Audi Human Resources Directors (implemented on September 1) 20 Bram S Chot Volkswagen Sales Director Audi Global Markets & Sales Director (executed on September 1st) 21 Alexander Seitz (1st) Chief Financial Officer of Audi Brands in Latin America and SAIC Volkswagen (implemented on September 1st) 22 Feng Derui Audi Worldwide Marketing and Sales Directors - 23 Walter Audi Production Director - 24 Thomas Seguidio HR Director - 25 Sprock Audi Brand Chief Financial Officer - 26 Che Yanhua Dongfeng Citroen Vice President Branding Division Volvo Cars China Sales Company Vice President 27 Tan Benhong Dean of the Chang'an Automobile Research Institute, Secretary of the Party Committee, Dean of the Model Design Institute, Secretary of the Party Branch, Vice President of the Changan Automobile Company, Spokesperson of the Company Information, Dean of the General Research Institute, Secretary of the Party Committee, Dean of the Modeling and Design Institute, Secretary of the Party Branch , Corporate Information Spokesman for Watchmaking: Netcom Internet Info Agency

Xu Liuping

Xu Liuping, male, born in 1964, PhD, senior engineer at the researcher level. On August 2, 2017, he served as chairman and party committee secretary of China FAW Group Corporation. He once served as general manager and deputy secretary of the Party Group of China Ordnance Equipment Group Corporation, chairman and secretary of the Party Committee of China Changan Automobile Group, and chairman of Changan Automobile. He once served as Director of the Planning Department of the Southern Industrial Group, Director of the Automotive Department, Assistant to the General Manager, Chairman, President and Secretary of the Party Committee of Changan Automobile (Group) Co., Ltd., and Party Secretary of Chang'an Automobile.

Xu Ping

Xu Ping, male, born in January 1957 in Chaohu, Anhui, graduated from Hefei University of Technology with a bachelor's degree in power plant and power system, and a senior engineer at the researcher level.

In January 1979, he took part in the work and served as technical technician of the No.2 Thermal Power Plant, deputy director of the production office, chief of the production technology section, deputy chief engineer, director of the plant duty, and No.2 deputy plant of the No.2 thermal power plant of the Second Automobile (renamed Dongfeng Motor Company in September 1992). Long, director of Dongfeng Motor Corporation thermal power plant, head of trade union of Dongfeng Motor Corporation, chairman of labor union of Dongfeng Motor Corporation, vice chairman of Hubei Federation of Trade Unions, secretary of party committee of Dongfeng Truck Corporation, party secretary of Dongfeng Motor Corporation, deputy general manager, Dongfeng Motor Corporation Manager, Secretary of the Party Committee, Chairman of the Dongfeng Motor Company, Secretary of the Party Committee, Chairman of China FAW, Secretary of the Party Committee, etc.

Xavier Chardon

Xavier Chardon, 45, MBA, began his professional career in Italy in 1994 and has accumulated extensive experience in sales and marketing. In 2007, Chardon served as director of global marketing and public relations for the Citroen brand; in 2009, he was promoted to general manager of the PSA France market; in early 2012, Chardon joined the Volkswagen brand as sales manager of passenger cars in the European market; since 2014, he has taken over Volkswagen. Brand Global Marketing Director.

Jochen Sengpiehl

Jochen Sengpiehl will serve as the marketing director of the Volkswagen brand. He has extensive experience in marketing. In 1995, Sengpiehl started his career in the Netherlands; he worked in BBDO (world-renowned advertising company) and DaimlerChrysler successively; in 2006, he was first appointed by the public as director of mass marketing; in 2010, Sengpiehl left the public. ; Since 2014, he has been the head of European marketing for Hyundai Motor.

Oliver Stefani

Oliver Stefani, 53, has been working for the public since 2002 and was responsible for the design of the Volkswagen brand. In the past 10 years, he has participated in the design of a large number of key models and concept cars, and has played a crucial role in the development of designs for such models as Polo, Jetta, Tiguan and the new golf, as well as the ID family (concept car). The important role.

Mai Haohong

Maisei has more than two decades of senior experience in the automotive industry. Prior to joining McLaren in October 2015, he served as the Regional Director for the United Kingdom. He has held senior positions in the senior marketing and operations of two well-known car brands: Vauxhall and Chevrolet. He has extensive automotive marketing and Management experience.

Since its entry into the Chinese market in just four years, McLaren has been committed to integrating the unmatched track spirit and ultimate pursuit into each masterpiece, constantly surpassing the perfection with the quality to break through. Today, China has become McLaren’s third largest market in the world and continues to lead the sports and sports supercars. In order to further cultivate the market, McLaren will invest hundreds of millions of pounds in the next five years, and will create a variety of new models before 2022, to provide the most extreme driving experience for Chinese and global users.

Lars Deng

Lars Deng served Saab and American General Motors. He joined Volvo Cars in 2006 as general manager of the Torslanda plant in Gothenburg, Sweden. After Zhejiang Geely Holding Group acquired Volvo Cars in 2010, he came to work in China and was responsible for the construction of Volvo Cars' production base in China. In 2013, he was appointed as the senior vice president of global business in charge of China, and in 2015 he is fully responsible for the business in the Asia Pacific region.

Under the leadership of Lars Deng, Volvo Cars quickly expanded its industrial system in China, building vehicle factories in Chengdu and Daqing, and establishing engine factories in Zhangjiakou. During this period, the number of employees of Volvo Cars in China increased from 150 in 2010 to more than 6,000 now, and annual sales increased from 32,000 in 2010 to 90,930 in 2016. At the same time, China has also become Volvo's largest single country market in the world.

Stephen Silaf

Steven Sylaf officially joined Bentley Motors in July 2015. Before that, he worked as a design director at the Volkswagen Design Center in Potsdam, Germany. Steven Sylaf was born in Munich, Germany; he graduated from the Royal College of Art in London and received a master's degree in automotive design. Today, he still maintains close contact with his alma mater.

For the position as the head of Mulliner's personalization and customization department, Stephen Silaf said: “Mulliner is nothing more than customization. Our skilled and dedicated craftsmen can always create something extraordinary. Explore the process of personalizing customized products. The biggest limitation is the customer's imagination, and I hope to create more unique and customized products.In the future, Bentley design department and personalized customization department will cooperate sincerely to provide Bentley customers with more extraordinary and unique exclusive driving. ”

Li Yansong stepped down and three executives of Geely Automobile changed

It is understood that Li Yansong, general manager of Geely New Energy Sales Co., has stepped down. The next step is expected to take control of Geely's overseas investment business, but the specific work has not yet been confirmed. In addition, Xu An, the deputy general manager of Geely New Energy Sales Co., also officially left the post, and Zhuge Huanhuan, deputy general manager of Geely New Energy Sales, will assume the position of general manager.

At present, Geely has established three technical lines in the field of new energy: pure electric power, hybrid electric power and hybrid electric plug-in. In the field of pure electric vehicles, Geely also plans a pure electric exclusive architecture PMA platform in addition to the FE platform. Based on the platform, Geely will build a variety of A0 CROSS, A-class sedan and A + SUV, the first models will be available in 2020, the cruising range will reach 500 km.

In the hybrid field, Geely Automobile has accumulated profoundly in both the power and plug-in hybrids. Geely's hybrid vehicle will use the self-developed GHS system, which is the world's first single-mode input, composite power split system. In the future, plug-in hybrid vehicles will use the 1.5TD+7DCTH power system platform developed by Geely's European R&D center, reducing fuel consumption per 100 kilometers to 1.5 liters.

Li Yixiu

Li Yixiu was appointed as the section chief of the regional management section of the Beijing Modern South Division in 2008, and was the chief of the sales planning section of the Beijing Modern Sales Management Department in 2010; he was promoted to the head of the business division of Beijing Hyundai North District in 2011; and was the head of Beijing Hyundai Sales Management in 2013. In 2016, he served as Deputy General Manager of Beijing Automobile Sales Co., Ltd.

Zhang Yong

Zhang Yong has served in the marketing department of Beiqi Foton Marketing Co., Ltd., and as the deputy manager of the marketing department, the chief of the distribution management section, and the deputy general manager and general manager of the commercial vehicle sales company of Beiqi Foton Marketing Co., Ltd. From 2010 to 2014, he joined Chery as an executive deputy general manager and headed Chery's new energy automotive business. In the year of 2014, Beiqi was the deputy general manager of Beiqi New Energy Co., the Party Committee Secretary and general manager of Beiqi New Energy Marketing Co., Ltd., and was responsible for BAIC New Energy channel construction, marketing, after-sales service and brand promotion.

After the adjustment, Zhang Yong no longer serves as general manager of the marketing company, but continues to take charge of the marketing company, light travel company and ARCFOX business unit. At the same time, he is concurrently the Secretary of the Party Committee of the marketing company, and his work focuses on marketing strategy management, product planning, and the establishment of a green smart travel ecosystem.

Li Chunrong

Li Chunrong joined Dongfeng Company in 1987 and served successively as deputy director of the board secretary office of Dongfeng Motor Co., Ltd., executive deputy general manager of Dongfeng Yueda Kia Motors Co., Ltd., and supervisor of Dongfeng Motor Group Co., Ltd. Since 2007, he has served successively as deputy general manager of Dongfeng Passenger Vehicle Division. The manager, deputy general manager of Dongfeng Passenger Car Company, party secretary of Dongfeng Passenger Car Company concurrently served as deputy general manager. In May 2014, Li Chunrong officially became the general manager of Dongfeng Passenger Vehicle Co., Ltd., focusing on Dongfeng’s autonomous passenger car segment. In June of this year, he left the position of general manager of Dongfeng Passenger Vehicle Co., Ltd. and went to Dongfeng Honda Engine Company to serve as a director and executive deputy general manager. It is understood that in the future, Li Chunrong is expected to join Geely Group.

Zhang Hailiang

Zhang Hailiang joined Shanghai Volkswagen (now SAIC-Volkswagen) in 1994. He used to be the Manager of Supply Department and Manager of Planning Logistics Control Department, Deputy Manager of Planning Department, Deputy Manager of Product Engineering Department, Executive Manager of Personnel and Administration Department, and Director and General Manager of Shanghai Volkswagen Automotive Co., Ltd. Other duties. In 2004, he was promoted to Vice President of SAIC and was responsible for the Group's trade service sector. In April 2016, he officially joined LeTV as the president and COO of LeTV (China). On March 20 this year, he was promoted to global CEO of LeSEE.

Zhang Hailiang has 23 years of experience in the automotive industry, service trade, supply chain, technology research and development, manufacturing and other traditional automotive industry chain, as well as new energy vehicles, car networking, e-commerce, car sharing and charging and other emerging fields have rich experience With successful experience.

High depth of field

Gao Jingshen joined Guangzhou Peugeot at the end of the 1980s, and then became the General Manager of Guangzhou Automobile's Honda General Assembly Section and General Automobile Toyota General Management Department. In 2014, he was promoted to General Manager of GAC Gio. In April 2015, Gao Jingshen joined LeTV and served as Vice President of LeTV Super Vehicles (China) Co., Ltd.

Xiaopeng He

He Xiaopeng graduated from South China University of Technology with a computer major in 1999. He founded UC YouXi in 2004. In June 2014, UC Youvision was incorporated into Alibaba. He Xiaopeng successively served as the president of Ali Mobile Group and Chairman of Alibaba Games.

On August 29th, 2017, Xiaopeng Xiaopeng was officially appointed as Chairman of Xiaopeng Motor. He later said: “The future is an era in which manufacturing and the Internet converge, and cars will continue to develop in the direction of intelligence and network connectivity. Xiaopeng Automobile is a new company. Energy Internet auto companies must create a product that is more data-oriented and user-experienced, and must continue the cross-border integration of traditional automakers and Internet users, and integrate the spirit of the Internet industry's continuous iteration with the stringent manufacturing standards of the traditional automotive industry. It insists on creating Internet cars favored by new generation car users, especially popular geeks who love technology, pursue fashion and are young.

Audi executives "change blood" 4 new directors are all from the public

On August 28, Audi AG officially released a new appointment. The appointment was decided on Audi Global Market and Sales Director Feng Derui, Audi Production Director Walter, Human Resources Director Thomas Sergey and Audi Brand Chief Financial Officer Shi Boke. Dismissed by management, followed by the Volkswagen Group Bram Schot, Peter Koessler (Peter Koessler), Wendelin Goebel (Alexander Seitz) and Alexander Seitz (Alexander Seitz) took over, and effective on September 1.

Audi CEO Rupert Stade will continue to serve in the Audi Group. His term of office was signed in May of this year to 2022. In addition, Audi's first major personnel change this time, it is speculated or related to the tail valve incident. The above dismissed Audi executives also had fraudulent acts in the exhaust valve incident, leading to a serious decline in sales of Audi and even the Volkswagen Group worldwide.

According to the latest personnel appointments released by the Volkswagen Group, this change can be regarded as the biggest change in the history of the Audi brand so far. In addition, Steader believes that high-level changes have created suitable conditions for the company's success. At the same time, the chairman of the board, Peter Mosch, said: “We should reshape the Audi brand so that the interests of companies and employees in the future can be guaranteed.”

Car Yanhua

Che Yanhua joined the automotive industry in 1997 and has extensive experience in brand marketing. He has worked in marketing for Delphi, Volkswagen, Infiniti, and Jaguar Land Rover. He has extensive experience in marketing management, especially in luxury cars.

During his three years in Jaguar China, Che Yanhua served as executive vice president of Jaguar China where he was responsible for the marketing of the Jaguar brand. During his tenure, Jaguar brand sales in China doubled, setting a new record for sales in China. new highs. On March 13, 2017, Che Yanhua officially assumed the position of deputy general manager of the Dongfeng Citroen brand department, and formed a working partner with Mr. Rao Jie, general manager of the Dongfeng Citroen brand department, to further promote the listing plan of SUV Tianyi.

Tan Benhong

Tan Benhong has been working in Changan Automobile. He once served as Deputy Chief of Automotive Technology Division of Chang'an Automobile Company, Product Technology Manager of Nanjing Plant of Changan Ford Motor Co., Ltd., Deputy Director of Reception Office of Chang'an Company, Deputy Chief of Secretarial Reception Office, Director of Automotive Planning Institute Institute of Technology, Automobile Deputy Chief Engineer of the Institute of Engineering and Director of the Institute of Technology Planning, Deputy Director of the Automotive Engineering Research Institute, Dean of the Beijing Research Institute, Minister of the Marketing Department, Director of the Brand Public Relations Department, Director of the Product Planning Department, Executive Deputy Director of the Research Institute Party secretary and company information spokesperson.

Changan Automobile's latest CS95, CS55 and other models, Tan Benhong are involved in the entire process from the drafting of the vehicle to the market. It is not difficult to see that Tan Benhong has extensive work and technical experience in vehicle R&D, design, etc. The promotion to Vice President will involve the company in the general direction.