According to an independent market survey by Klein, a world-renowned consulting and research firm, Shell Lubricants has been the world's number one for the 12th consecutive year, as of 2018. And such an amazing sales performance, according to the latest sales statistics of Shell Rimba in 2018, there are 3 barrels of 18L Shell Rimba lubricants sold out from the Shell dealer network every minute. Technology is king, it is the real reason why Shell Jinba has repeatedly created sales legends.
Powerful product cluster, leading the new benchmark for truck lubricants
The so-called "first-class enterprise standards", Shell Jinba has consistently helped the development of standards in the field of truck lubricants. As early as 2016, as a giant in the industry, Shell participated in the development of the American Petroleum Institute API to introduce a new standard for CK-4. In 2018, Shell Rimula brought this technology to China, launched the upgraded version of the Shell Rimula R6 LM that meets the CK-4 standard, and successfully conducted fuel economy tests at the Yancheng Test Site of the China National Automotive Center. The upgraded R6LM (CK-4) significantly improves wear resistance, low temperature fluidity and oxidation control, effectively extending the oil change interval, bringing higher transport efficiency and lower maintenance costs to truck drivers; excellent wear resistance Protection and cleaning performance make truck drivers get a worry-free driving experience in harsh environments.
In addition, in January and August 2018, Shell's synthetic oil family also welcomed two other new members - R4 PLUS 15W-40 and R4 PLUS 15W-50 . These synthetic oils are also highly cost-effective while meeting the powerful performance requirements. In view of the large geographical area and large temperature difference in China, the 15W-40 and 15W-50 viscosity products can adapt to the challenges from hot weather to cold weather. Whether it's anti-wear, anti-corrosion or high engine cleanliness, the R4 PLUS offers a flawless solution. Among them, the unique viscosity design of 15W-50 can increase the oil pressure by 13.7%*2 under the condition of shifting, which effectively solves the problem that the vehicle usually has low oil pressure under the condition of “idle speed†and starting “shiftâ€.
On the other hand, in the past, there was no special lubricant for light trucks in the Chinese market. Ordinary light truck users had to choose heavy truck lubricants, but due to different technical characteristics, they encountered many problems during use. Shell Jinba has keenly captured this market demand, and specially developed a special light-duty lubricant for light truck users---Sheen Jinba light truck line LD3LD4LD5. The light truck has the characteristics of small engine displacement and not particularly harsh working environment. Therefore, Shell Rimple has increased the wear protection, sediment control and oxidation resistance of the light truck type engine for the vehicle environment. Oil can also reduce emissions, extend after-treatment life, and extend the mileage of oil, greatly reducing the cost of light truck users.
The future can be expected, 2019 Shell Jinba brilliant and then continue
Whether it is to create industry benchmarks, to develop independently for the Chinese market, or to focus on single-model users, Shell Rimula is one of the innovators and leaders in lubricant technology. As one of the world's largest energy companies, Shell's determination to grow together with China, a fast-growing market with huge future potential, has not wavered.
At present, Shell Ricoh has more than 110,000 repair and maintenance stores in China's dealer network, of which more than 6,000 senior stores (Sheba Jinba Youjiahui) have exceeded 6,000. These stores are distributed in 182 cities in 33 provinces and municipalities in China, bringing the world's best Shell lubricant technology and services to every truck driver.
The interaction with the card friends allows Shell Rush to keep abreast of every change in the truck driver community and develop better products for their needs. At the same time, every interaction brings all kinds of benefits to the card friends. Since 2016, Shell Jinba's synthetic oil consumer campaign has been enthusiastic. By the end of 2018, more than 50,000 consumers have participated in the event. In 2019, Shell Rim will continue to bring more benefits to consumers.
As one of the leaders in the field of commercial vehicle lubricants, Shell Jinba has been committed to bringing quality products to Chinese truck users. In 2019, Shell Rim will continue to adhere to this initial, with the world's leading technology and research and development capabilities, to provide users with better products and services, thus providing better lubrication performance.
1* Data Source: Kline & Company, Global Independent Consulting and Research Company, Global Lubricant Industry: Market Analysis and Evaluation, 2018.
2* The results of this data were based on the actual roads of three mainstream brands in China on the Chinese road, and the data were statistically analyzed. In this test, the test oil SAE 15W-40 is the Shell Rimula R4X 15W-40 product, and the SAE 10W-40 is the Shell Rimula R5E 10W-40 product.
Reading volume: Source: Shell Lubricants Author: Cold autumnRibbon Mixer Machine,Ribbon Blender,Ribbon Blender Mixer Machine,Small Ribbon Blender
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