Li Wanli: China Manufacturing 2025 Automobile Industry Should Take on Three Major Tasks


Li Wanli, deputy secretary-general of the China Association of Automobile Manufacturers, recently wrote an in-depth analysis of the three tasks that the automotive industry must shoulder in the “Made in China 2025” plan. Li Wanli pointed out that when the conflict between car ownership and ecological civilization becomes increasingly fierce, it is urgent that the top-level design should determine the tasks for the development and strategic transformation of China's auto industry, so that the auto industry can be in harmony with the overall trend of national strategy and macroeconomics. The following is a partial excerpt and editing of the original text.


The mission of the leading industry, "Made in China 2025," was put forward to strive to realize the strategic goal of creating a powerful country through "three steps." It will make the various industries in the Chinese industrial system between "Industry 2.0" and "Industry 3.0" unevenly, and be comprehensively and systematically improved and greatly improved. The automobile industry is an industry that has taken the lead in approaching "Industry 4.0", and will continue to serve as the country's leading industry in implementing "Made in China 2025." This will greatly improve the survival of China's auto brands, making it possible for China's auto industry to develop with the world's strongest countries.

To undertake the task of upgrading the platform for socio-economic and technological innovation

This mainly embodies ten aspects, four of which are worthy of attention: First is "green manufacturing." This is the main task of the “Made in China 2025” plan, and it is also a supplementary course for Industry 3.0. It mainly includes energy efficiency improvement in traditional manufacturing, clean production, energy conservation and environmental protection, comprehensive utilization of resources, remanufacturing, low-carbon technology, and application of lightweight technology. .

Followed by "product features low carbonization, information, intelligence." This is the core of China's automobile manufacturing industry toward 2025. Low carbonization refers to the average fuel consumption of enterprises, of which the fuel consumption of passenger vehicles needs to reach 5L/100km in 2020 and 4L/100km in 2025. According to the analysis of existing technologies, the traditional automotive technology is near the physical limit and new energy technologies must be involved. .

In addition, it is "customized production of products." The automotive industry will shift from mass production of the same products to large-volume, customized customization. Future products will be produced in accordance with the individual wishes of consumers, and end-to-end communication will be achieved. The design and production engineering will be integrated.

The more important point is "to promote innovation in administrative management and social management." The "negative list management" of the market will be implemented so that market players can "have no ban on the law," and the government will be "positively bound by the list," allowing government departments to "have no authority over the law."

Leading industrial restructuring task <br> <br> restructuring to be multi-dimensional cross in hand, including eight areas, where three more worthy of attention: First, adjust the product structure of the car, from the foundry, the international generic brand Change in construction. Enterprises need to strive for excellence, form brand-name products with independent intellectual property rights, and continuously enhance the corporate brand value and the overall image of Chinese manufacturing.

Followed by the internal structural adjustment of auto companies, promote the transition from production-oriented manufacturing to service-oriented manufacturing. The automotive industry has shifted from providing product manufacturing to providing products and services; from providing equipment to providing system integration general contracting services; and from providing products to providing total solutions. In the future, manufacturing will become a production service, and the value of services will be much higher than the value of production.

In addition, the structural adjustment between cars and new "invaders." In the global context, the traditional automotive industry is facing the challenge of "invaders" outside the industry. There are Tesla, Google and Apple in the United States, and Alibaba, Tencent, Baidu and LeTV in China. Practice has proved that the structural relationship between traditional industries and emerging industries has recently merged with each other. “You have me and I have you”. The long-term is the common sublimation. “Neither you nor me”. There are constantly strange faces standing out and “clapping”, which is a blessing for the development of the automobile industry.

During the 200 years of the industrial revolution, the world experienced five industrial shifts. After the international financial crisis occurred in 2008, there was a fifth shift in the industry. In contrast to the past, the phenomenon of “two-way transfer” has emerged: On the one hand, due to the “reindustrialization” policy, the high-end industrial chain has returned to developed countries in Europe and America; Due to rising costs, the industry's low-end chain began to shift from China to lower-cost regions. The Chinese auto industry must seize the major historical opportunity for the first time in the world to have a “two-way transfer” and take the initiative to link up with the “re-industrialization” of the United States to provide support for the recovery of the European region, and to transfer high-quality and surplus production capacity to central and western China and even “ "One Belt, One Road" is transferred along the way. Only by doing a good job of transferring the international automobile industry can we achieve the goal of becoming an industrial power.



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