Hande: The Leap from Axle Small Factory to Modern Manufacturers


From 2003 to 2013, it was a decade of harvest of Shaanxi Hande Axle Co., Ltd. In the past 10 years, Hande Company has grown from a small vehicle with an axle production capacity of less than 20,000 units and annual sales of less than 200 million yuan to one with Baoji and Xi’an. The fixed assets increased by 6 times and sales revenue increased by 11 times. , Capacity increased by 11 times, annual sales exceeded 5 billion yuan, and annual production of 550,000 axles and modern large-scale axle manufacturing companies. With a leap-forward development of ten years, Hande has grown into the first brand of domestic heavy-duty axles.

In March 2003, Weichai Power and Shaanxi Automobile Group co-invested and established Shaanxi Hande Axle Co., Ltd., which was independently market-oriented after its establishment. In 2004, it introduced the German MAN axle technology. After market operation, adjustment of organization, innovation of operating mechanism, and investment in technical reform, it embarked on a benign and rapid development path in 2006 and achieved a breakthrough in overseas markets. The assembly technology was successfully exported. This year, Hande Vehicle Bridge was awarded the title of “China Famous Brand”. At the same time, it was awarded the “China Independent Innovation Automobile Enterprise Award” and it has become the only company in the axle industry that has won this honor.

According to Wang Zhanchao, general manager of Hande Axle, in the past 10 years, Hande Axle realized two transformations, from a traditional enterprise with weak management to a modern enterprise with cultural leadership and scientific operation, from a technology-introduced enterprise to independent research and development, Technology exports innovative companies; completed two leapfrogging, relying on the domestic market-based domestic sales-oriented enterprises, spanning a wide range of domestic and foreign market networks, products are exported to Europe and the United States for export-driven enterprises, by a single species, production capacity of less than 10,000 cars The bridge plant spans more than 70 varieties and more than 2,700 models of four major product platforms, and has a total of 2 million bridge manufacturing modern manufacturing companies. It has established three leading positions and established product technology and process technology within the industry. Leadership, leadership in manufacturing technology, industry benchmarking for lean management.

Wang Zhanchao also stated that the rapid growth of Hande Axle was driven by five key factors: a good external environment, an international perspective, advanced manufacturing capabilities, rapid response capabilities, and accurate customer positioning. In the future, Hande Axle will strive to build a strategy-driven development model, win the market, and make unremitting efforts to become a supplier of axle systems for a full range of medium and heavy wheeled vehicles.



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